Our Mission
Reduce the global use of single-use products by offering sustainable alternatives and products that will provide water and electricity solutions to rural schools and communities.
It's not just about how cheaply a product can be made - it is how a product can be produced responsibly, using waste, natural materials and limiting production waste.
We challenge current production techniques, materials and designs via zero waste, holistic, cradle-to-cradle and circular economy perspectives both locally in Denmark and in Vietnam.
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Giving Back Initiatives
We believe everyone should have access to three fundamental human rights: food, shelter and safe clean drinking water, something we all take for granted all too often.
For each product we sell we continue to GIVE BACK to schools, NGO's and communities in Vietnam.
We have so far helped 2800 students, teachers and rural families in Vietnam.
You can read more and see the Donation Projects under GIVING BACK.
Why the name?
When you buy from 'not just group', you are 'not just' buying an innovative and eco-friendly product produced under conscious and holistic principles, you are also supporting our Giving Back Initiatives in Vietnam and Nepal.